HITSLeadership™ Applied Marketing

AI-powered shortcuts that produce real marketing wins

Built on the Hands In The Soil philosophy — small, grounded actions that create lasting momentum.

Marketing shouldn’t feel like another full-time job.

HITSLeadership™ Applied Marketing is a practical, application-first toolkit for experienced small business owners who feel overwhelmed by the pace of change — especially the rise of AI and want a clearer, calmer way to stay competitive.

This isn’t about learning marketing. It’s about using smart, AI-powered shortcuts to turn confusion into momentum and create real marketing wins without chasing trends, mastering new platforms, or becoming someone you’re not.

Marketing Has Gotten Loud.

Most Small Business Owners Are Just Trying to Keep Up.

If you’ve been in business long enough, you’ve probably noticed something:

Marketing used to feel manageable. Now it feels fragmented, noisy, and oddly exhausting.

Everyone has advice.
Every tool promises leverage.
AI is everywhere — but rarely explained in a way that actually helps.

HITSLeadership™ Applied Marketing exists to cut through that noise and give you something far more valuable than tactics:

clarity, confidence, and forward motion.

What We Mean by “Real Marketing Wins”

This program doesn’t chase big, flashy outcomes. It focuses on the kinds of wins that actually matter to business owners:

Knowing what to focus on this week
Turning scattered thoughts into clear, usable messaging
Publishing consistently without overthinking
Stopping the endless loop of “Should I be doing more?”
Feeling confident you’re not falling behind

These are small, grounded wins — and they compound.

This is not a marketing course

HITSLeadership™ Applied Marketing is not designed to teach you how marketing works.

There are no funnels to master.

No frameworks to memorize.

No pressure to become an AI expert.

Instead, this is an applied system built around one simple question:

“What’s the smallest action that creates momentum right now?”

Every lesson, shortcut, and prompt is designed to help you decide faster, act with confidence, and move forward without adding complexity.

Whats Included

This offering combines short, focused learning with tools you can immediately put to work.

You’ll receive:

Short, practical lessons
Clear, focused guidance designed to solve one real problem at a time — no fluff, no theory.

AI-powered shortcuts
Pre-built prompts that help you:

clarify your message
decide what matters and what doesn’t
turn raw ideas into usable content
stop second-guessing every decision

Decision filters
Simple “use this / ignore that” guidance to help you tune out noise and avoid unnecessary tools and tactics.

Marketing reset workflows
20–30 minute actions designed for busy owners — not marketing teams.

HITSLeadership AI Coach integration
The shortcuts don’t live in a PDF. They come to life inside the AI Coach, where they’re applied directly to your business and your context.

Where AI Fits (And Where It Doesn’t)

In this program, AI isn’t used to replace your judgment or automate your voice.

It’s used to:

reduce friction
shorten thinking loops
help you see what’s already there

Think of it as a tool that keeps your hands in the work — without pulling you into overwhelm.

Built on the Hands In The Soil Philosophy

HITSLeadership™ Applied Marketing is grounded in the same philosophy as the broader HITSLeadership system:

Small, thoughtful adjustments
Close attention to what’s real
Steady momentum instead of forced outcomes

This is marketing approached the same way you approach leadership — with presence, restraint, and intention.

A Complimentary Applied Layer

This program is designed as a companion to the HITSLeadership™ Applied Leadership offerings.

Many business owners start here to regain clarity and confidence. Some choose to go deeper once they experience how much lighter decision-making can feel with the right structure.

Either way, this stands on its own as a practical, high-impact tool.